Brexit Night Live
Brexit night live was a show to be aired on Sky News on the night that the UK left the European Union. A historic moment which needed an epic moment.
The creative concept was to project graphics onto the White Cliffs of Dover to showcase the end of an era for the UK. There were a lot of constraints with the creative, it wasn’t allowed to be in any way political which made the process of ideas difficult.
The final concept was to create a sequence of goodbyes in every language from countries in the EU.
In addition to this, screen furniture and a title sequence were needed for coverage on the night.
Screen Furniture
Pre Brexit Screen furniture featuring star icon design
Post Brexit Screen furniture featuring abstract section of UK flag, also symbolising an arrow for ‘exit’
Pre Brexit moment on air wipe
Post Brexit moment on air wipe
Title Sequence
Projection White Cliffs of Dover
Client: Sky News